The term of a trademark refers to the period for which a registered trademark remains valid and legally enforceable.
Under the Trade Marks Act, 1999 (India) and international practice:
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A registered trademark is valid for 10 years from the date of application.
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It can be renewed indefinitely in blocks of 10 years each, by paying the prescribed renewal fees.
This means that as long as the trademark owner keeps renewing it on time, a trademark can last forever.
Key Points About Trademark Term
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Initial Validity
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10 years from the date of filing the application.
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Renewal
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Renewal must be filed before the expiry of the 10-year period.
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Registrar sends a reminder 6 months before expiration.
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Grace Period
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Even if not renewed on time, there is a grace period of 6 months (with late fees or surcharge).
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Removal from Register
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If not renewed, the trademark is removed from the Register of Trademarks.
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Restoration
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A removed mark can be restored within 1 year from expiry by filing an application and paying additional fees.
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Example
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If a company files a trademark on 1st January 2025,
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It will be valid until 31st December 2034.
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It can be renewed for another 10 years (up to 2044, and so on).
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Conclusion
The term of a trademark is 10 years, but it is renewable indefinitely, allowing a brand to enjoy protection for as long as the trademark is used and renewed. Famous brands like Coca-Cola, Nike, and Tata have retained their trademarks for over a century by timely renewals.